Introduction – iPhone XS Max (Global)
The iPhone XS Max, released globally in September 2018, represented Apple’s flagship large-screen smartphone for that year. As the bigger sibling to the iPhone XS, the XS Max featured a stunning 6.5-inch Super Retina OLED display, offering one of the largest and most vibrant screens Apple had ever produced. Its edge-to-edge design with minimal bezels and a notch for the TrueDepth camera system delivered an immersive viewing experience ideal for media consumption, gaming, and productivity.

Powered by the advanced A12 Bionic chip, the iPhone XS Max combined cutting-edge performance with improved power efficiency. The device came equipped with a dual 12-megapixel rear camera system that offered advanced photography features such as Smart HDR, Portrait mode with adjustable depth, and enhanced low-light performance. With Face ID technology for secure biometric authentication and an IP68 rating for water and dust resistance, the XS Max embodied Apple’s commitment to innovation, premium design, and user convenience.
Available in multiple finishes including gold, silver, and space gray, the iPhone XS Max catered to users seeking a large, powerful, and feature-rich device capable of handling demanding tasks while maintaining Apple’s signature style and ecosystem. It quickly became a favorite among those wanting the best Apple had to offer in a smartphone.